Uncle Giuseppe’s Viral Italian Sushi Featured on Fox 5 New York

Italian Sushi Goes From Social Media to National TV

Created by Uncle Giuseppe’s Marketplace’s mozzarella director, Italian sushi reimagines prosciutto and fresh mozzarella as hand-rolled, sushi-style bites. The invention went viral online and reached national audiences through Fox 5 New York and NBC’s TODAY Show.

A Fresh Take on Two Italian Favorites

Italian sushi brings together two familiar Uncle Giuseppe’s favorites: delicate slices of prosciutto and fresh mozzarella. Rolled by hand and presented in the style of sushi, the creation turns simple ingredients into a distinctive bite that quickly captured attention on social media.

The concept was developed by Uncle Giuseppe’s Marketplace’s mozzarella director, Dondi, and gained momentum as viewers shared the unexpected presentation online. That viral response led to television coverage in New York and on a national morning show.

Why Italian Sushi Stood Out

Fresh ingredients, expert craftsmanship, and a creative twist made the difference.

• Reinvents classic Italian antipasto with fresh mozzarella and prosciutto.
• Showcases the quality and craftsmanship of Uncle Giuseppe's fresh mozzarella, stretched in-house daily.
• Turned an everyday Italian appetizer into a nationally recognized food trend.

A Fresh Take on Italian Tradition

Italian Sushi transformed familiar antipasto ingredients into something completely unexpected. By hand-rolling fresh mozzarella and prosciutto sushi-style, Uncle Giuseppe's showcased the creativity and craftsmanship behind its fresh mozzarella program.

Handcrafted Every Time

Every piece begins with fresh mozzarella made by Uncle Giuseppe's cheese team, paired with imported prosciutto and carefully rolled by hand to create a playful take on classic Italian flavors.

Fresh Mozzarella Craftsmanship

Italian Sushi highlights the fresh mozzarella, quality ingredients, and culinary creativity that have become hallmarks of the Uncle Giuseppe's Marketplace experience.